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品牌专卖店设计调查问卷
<p><span style="font-family:宋体">品牌专卖店设计情况调查问卷，请认真填写，以方便更好的全方位了解贵司，最终才能呈现更精准的定制设计</span></p><p><span style="font-family:宋体">•</span> <span style="font-family: 宋体">参与调查人员</span>: <span style="font-family:'Wingdings 2'">R</span><span style="font-family:宋体">总经理、</span><span style="font-family:'Wingdings 2'">R</span><span style="font-family:宋体">销售总监、</span><span style="font-family:'Wingdings 2'">R</span><span style="font-family:宋体">市场总监、</span><span style="font-family:'Wingdings 2'">R</span><span style="font-family:宋体">设计总监</span></p><p><span style="font-family:宋体"><br/></span></p><p><br/></p><p style="white-space: normal;"><span style="font-family: 宋体;"><span style="font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 15px; background-color: rgb(255, 255, 255);">本文原创：【主振品牌设计】-深圳著名的品牌设计公司 核心业分为：VI设计+SI设计两大块</span></span></p><p style="white-space: normal;"><span style="font-family: 宋体;">翟振</span> (zaki)<span style="font-family: 宋体;">首席品牌官</span> <span style="font-family: 宋体;">电话：</span>0755-82680733 13728605232 www.zonebrand.net</p><p><span style="font-family:宋体"></span><br/></p><p> </p><p><strong><span style="font-family:宋体">第一部分、基础调查</span></strong></p><p><strong><span style="color:red">1</span></strong><strong><span style="font-family:宋体;color:red">、专卖店（体验店）此次设计是有具体店面地址？项目地址在哪个城市？营业面积多大？还是模拟一个正常开店面积的店面进行设计？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">2</span></strong><strong><span style="font-family:宋体;color:red">、我们的主营核心业务</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">3 </span></strong><strong><span style="font-family:宋体;color:red">核心产品大致定价范围</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">4</span></strong><strong><span style="font-family:宋体;color:red">、我们的精准目标客户群体是谁</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">5. </span></strong><strong><span style="font-family:宋体;color:red">产品理念和概念</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">6</span></strong><strong><span style="font-family:宋体;color:red">、产品风格说明</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">7</span></strong><strong><span style="font-family:宋体;color:red">、核心卖点</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red">8</span></strong><strong><span style="font-family:宋体;color:red">、目前以及将来专卖店主要投放区域城市？（一线、二线、三线城市）</span></strong></p><p><span style="font-family:宋体;color:gray">□国外 □国内 </span> <span style="font-family:宋体;color:gray">□华南地区 </span> <span style="font-family:宋体;color:gray">□华中地区 </span> <span style="font-family:宋体;color:gray">□华北地区</span><span style="color:gray"> </span><span style="font-family:宋体;color:gray">□其他</span></p><p><span style="font-family:宋体;color:gray">□</span><span style="color:gray">1</span><span style="font-family:宋体;color:gray">线城市的</span><span style="color:gray">1</span><span style="font-family:宋体;color:gray">级街道</span><span style="color:gray">/</span><span style="font-family:宋体;color:gray">商场</span><span style="color:gray"> </span><span style="font-family:宋体;color:gray">□</span><span style="color:gray">1</span><span style="font-family:宋体;color:gray">线城市的</span><span style="color:gray">2</span><span style="font-family:宋体;color:gray">级街道</span><span style="color:gray">/</span><span style="font-family:宋体;color:gray">商场</span></p><p><span style="font-family:宋体;color:gray">□</span><span style="color:gray">2</span><span style="font-family:宋体;color:gray">线城市的</span><span style="color:gray">1</span><span style="font-family:宋体;color:gray">级街道</span><span style="color:gray">/</span><span style="font-family:宋体;color:gray">商场</span><span style="color:gray"> </span><span style="font-family:宋体;color:gray">□</span><span style="color:gray">2</span><span style="font-family:宋体;color:gray">线城市的</span><span style="color:gray">2</span><span style="font-family:宋体;color:gray">级街道</span><span style="color:gray">/</span><span style="font-family:宋体;color:gray">商场</span></p><p><span style="font-family:宋体;color:gray">□</span><span style="color:gray">3</span><span style="font-family:宋体;color:gray">、</span><span style="color:gray">4</span><span style="font-family:宋体;color:gray">、</span><span style="color:gray">5</span><span style="font-family:宋体;color:gray">线全部市场</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">9</span></strong><strong><span style="font-family:宋体;color:red">、目前以及将来专卖店主要投放区域？城市（一线、二线、三线城市）</span></strong></p><p><span style="font-family:宋体;color:gray">□区域代理</span><span style="color:gray"> </span> <span style="font-family:宋体;color:gray">□特许加盟零售 </span> <span style="font-family:宋体;color:gray">□直营零售 □外销</span></p><p><span style="color:gray"> </span></p><p><span style="color:gray"> </span></p><p><strong><span style="font-family:宋体">第二部分、简单描述一下现有终端专卖店存的问题？（如果目前无终端，可以不填）</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red"> </span></strong></p><p><strong><span style="color:red"> </span></strong></p><p><strong><span style="font-family:宋体">第三部分、设计问卷调查</span></strong></p><p><strong><span style="color:red">1</span></strong><strong><span style="font-family:宋体;color:red">、对于整个店面设计方面，希望建立什么层次的形象？（低端、中端、高端）</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">2. </span></strong><strong><span style="font-family:宋体;color:red">整体专卖店的设计风格？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">3. </span></strong><strong><span style="font-family:宋体;color:red">u？</span></strong><strong><span style="font-family:宋体;color:#7030A0">（每个行业都不一样，请认真增加或删减）</span></strong></p><p><span style="font-family:宋体;color:gray">□品牌体验 □品牌展示 </span> <span style="font-family:宋体;color:gray">□销售 </span> <span style="font-family:宋体;color:gray">□产品陈列</span><span style="color:gray"> </span><span style="font-family:宋体;color:gray">□休息区</span><span style="color:gray"> </span><span style="font-family:宋体;color:gray">□就餐区</span></p><p><span style="color:gray"> </span></p><p><span style="color:gray"> </span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">4</span></strong><strong><span style="font-family:宋体;color:red">．在整个店面形象设计方面，认为较为合适的色彩是那些？</span></strong></p><p><strong><span style="font-family:宋体;color:red">（例如：冷调、中性和谐等色调或更准确的色彩要求）</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><span style="color:gray"> </span></p><p><strong><span style="color:red">5. </span></strong><strong><span style="font-family:宋体;color:red">目前主要竞争对手</span><span style="color:red">/</span></strong><strong><span style="font-family:宋体;color:red">潜在竞争对手专卖店形象您认为那几个品牌的比较好？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red"> </span></strong></p><p><strong><span style="color:red">6.</span></strong><strong><span style="font-family:宋体;color:red">您希望你的专卖店给人什么样的印象？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red"> </span></strong></p><p><strong><span style="color:red">7.</span></strong><strong><span style="font-family:宋体;color:red">您觉得一个好的终端专卖店具备什么样的条件？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red"> </span></strong></p><p><strong><span style="color:red">8.</span></strong><strong><span style="font-family:宋体;color:red">您对此次设计合作的要求和建议？</span></strong></p><p><span style="font-family:宋体;color:gray">请在此填写</span><span style="color:gray">....</span></p><p><strong><span style="color:red"> </span></strong></p><p> </p><p> </p><p> </p><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 15px; white-space: normal; background-color: rgb(255, 255, 255);"><strong microsoft="" white-space:="" background-color:="" box-sizing:="" border-box="" word-wrap:="" break-word="" font-size:="" margin:="" padding:="" max-width:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">如果你需要类似VI设计需求，请联系</span></strong><span microsoft="" font-size:="" box-sizing:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><strong microsoft="" white-space:="" background-color:="" box-sizing:="" border-box="" word-wrap:="" break-word="" style="box-sizing: border-box; margin: 0px; padding: 0px; max-width: 100%;"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">深圳主振品牌</span></strong><strong style="box-sizing: border-box;"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">设计</span></strong></span><strong microsoft="" font-size:="" white-space:="" box-sizing:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">，</span></strong><strong microsoft="" font-size:="" white-space:="" box-sizing:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">是深圳高端<span style="box-sizing: border-box;">设计公司</span>，</span></strong><strong microsoft="" font-size:="" white-space:="" box-sizing:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">创始人及所有员工都是设计出身，国内少有的以设计来驱动业务来源！</span></strong><strong microsoft="" white-space:="" background-color:="" box-sizing:="" border-box="" word-wrap:="" break-word="" font-size:="" margin:="" padding:="" max-width:="" style="box-sizing: border-box; color: rgb(255, 0, 0);"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; font-size: 14px; word-wrap: break-word !important;">首席品牌设计顾问：13728605232（ZAKI） 办公室：<strong microsoft="" white-space:="" background-color:="" box-sizing:="" border-box="" word-wrap:="" break-word="" font-size:="" margin:="" padding:="" max-width:="" style="box-sizing: border-box;"><span style="box-sizing: border-box !important; margin: 0px; padding: 0px; max-width: 100%; word-wrap: break-word !important;">0755-82680733 （周一至周六）</span></strong></span></strong><br style="box-sizing: border-box;"/></p><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 15px; white-space: normal; background-color: rgb(255, 255, 255);"><img data-src="/upload/images/201808152140299062.jpg" src="http://www.zonebrand.net/upload/images/201808152140299062.jpg" style="box-sizing: border-box; border: none; max-width: 100%;"/></p><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 15px; white-space: normal; background-color: rgb(255, 255, 255);"><br style="box-sizing: border-box;"/></p><p microsoft="" box-sizing:="" border-box="" word-wrap:="" break-word="" font-size:="" background-color:="" margin-top:="" margin-bottom:="" padding:="" max-width:="" clear:="" min-height:="" white-space:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 15px; white-space: normal; 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