设计师在设计企业VI时应该注意什么？

<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">VI是企业视觉识别系统，LOGO+VIS是组成企业核心形象，随着社会发展更快，各种新媒体出现，VI设计比再是以前传统的VI设计，应该与时俱进，在新媒介的前提下，注意一下VI设计时的缺陷，VI设计师会更棒！<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">在大家的眼中，VI设计师最不能理解的是总被称作没有烟火气的设计师们尽能被逼出呱噪，为画图而撕逼而绽放心机的表态到底是谁犯下了错，并且饱腹还健康————让我们致敬那些每天被无限蹂躏的可爱的VI设计师<hr/><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"></h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">目录</h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> </h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">1、<a href="#VI DENGSIN-A" target="_self">VI设计的现代感</a></h3><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"></h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">2、<a href="#VI DENGSIN-B" target="_self">VI设计的品质感</a></h3><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"></h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">3、<a href="#VI DENGSIN-C" target="_self">VI设计的战略性</a></h3><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"></h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">4、<a href="#VI DENGSIN-D" target="_self">VI设计是否具备很好的延展性</a></h3><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"></h3><h3 style="white-space: normal; margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">5、<a href="#VI DENGSIN-E" target="_self">VI设计的能否被记忆传播</a></h3> <hr/><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"><a name="VI DENGSIN-A"></a>1、VI设计的现代感 </h3><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">2018年VI设计必须要有这个时代的设计感<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">必须具有独特的个性和强烈的冲击力，在整个VI设计中，VI设计是最直接识别的信息传达功能的设计要素。<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"><a name="VI DENGSIN-B"></a>2、VI设计的品质感</h3><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">21世纪的企业vi设计一定具备品质感，好多企业由于成立比较早，处于原始资本的积累期，忽略品牌VI的建设，所以很多企业品牌VI比较单薄，比较层次补齐我们建议新的品牌VI设计贯穿和应用于企业的所有相关的活动中，不仅具有权威性，而且还体现在视觉要素的一体化和多样性上，其它视觉要素都以标志构成整体为中心而展开。<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"><a name="VI DENGSIN-C"></a>3、VI设计的战略性</h3><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">VI的设计要体现企业的战略性，一套好的VI能跨时代的带出企业，帮助企业快速的脱颖而出，让企业的特色，文化性，以及企业产品具备精神领袖的特点。在日趋激烈的商战中,越来越多的企业认识到企业名牌商标战略对企业生存与发展的重要性。通过对企业品牌战略及其企业的VI设计的论述,指出作为企业视觉识别部分的VI设计<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"><a name="VI DENGSIN-D"></a>4、VI设计是否具备很好的延展性</h3><h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;">VI设计能具备良好的延展性，有助于企业VI设计的统一性，将VI基础部分开发品牌辅助图形，贯穿整个VI应用中，即统一，又有区分。让品牌更具备视觉层次感和变化，通过VI的延展性加强受众对企业的品牌更加深入。</h3><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <h3 style="margin: 0px; padding: 0px; max-width: 100%; font-weight: 400; font-size: 16px; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; white-space: normal; box-sizing: border-box !important; word-wrap: break-word !important;"><a name="VI DENGSIN-E"></a>5、VI设计的能否被记忆传播</h3><p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;">首先企业VI设计能都被人喜欢？能都让人记住更直接，由于企业vi是应用广泛，并且媒介众多，高频率的传播，可以感染受众，让受众记住并且持久的传播。<p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> <p style="margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap; font-family: 微软雅黑, "Microsoft YaHei", Arial, sans-serif; box-sizing: border-box !important; word-wrap: break-word !important;"> 推荐VI设计案例<hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">深圳长宏投资vi设计<img src="/upload/images/201801132253156562.jpg"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">长宏投资机构vi设计创意来源首字母“C”+“H” 组合而来，视觉印象：年轻活力现代感、富有创新性视觉印象打破常规，给人塑造一种富有“创新性”的新型公司，并呈现国际化的视觉印象 <a href="http://www.zonebrand.net/article221/" target="_blank" title="深圳长宏投资vi设计" textvalue="<详情更多点击>" style="box-sizing: border-box; color: rgb(0, 0, 0);"><详情更多点击></a><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">雪松控股旗下广州君华物业VI品牌形象设计<img src="http://www.zonebrand.net/upload/images/201801132253356406.jpg" style="white-space: normal; float: none;"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><p microsoft="" box-sizing:="" border-box="" word-wrap:="" break-word="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; background-color: rgb(255, 255, 255); margin-top: 0px; margin-bottom: 0px; padding: 0px; max-width: 100%; clear: both; min-height: 1em; white-space: pre-wrap;">雪松是雪松控股集团旗下重要业务板块之一。2001年，雪松控股集团成立“广州市君华物业管理有限公司”， 主营业务为雪松控股旗下广州区域自有住宅项目社区物业服务。君华物业开始探索并打造具有君华特色的物业服务品牌、管理模式及服务标准。<a href="http://www.zonebrand.net/article217/" target="_blank" title="雪松控股旗下广州君华物业VI品牌形象设计" microsoft="" font-size:="" white-space:="" style="box-sizing: border-box; text-decoration: none; color: rgb(98, 97, 103);"><详情更多点击></a><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">广州潮社旗下品牌男装印自VI品牌形象设计<p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><img src="/upload/images/201801132255083125.jpg"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">广州潮社贸易有限公司旗下品牌"印自"男装成立于2004年，是一家连锁的服装销售公司。视觉上更加整体、简约、年轻时尚、更国际化。<a href="http://www.zonebrand.net/article141/" target="_blank" title="广州潮社旗下品牌男装印自VI品牌形象设计" textvalue="<详情更多点击>" style="box-sizing: border-box; color: rgb(0, 0, 0);"><详情更多点击></a><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">湖北盐光新能源vi品牌形象设计 <p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><img src="http://www.zonebrand.net/upload/images/201801132253355625.jpg" style="white-space: normal; float: none;"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">盐光能源新的vi标识形象应该着重考虑:未来的前景(包容性)、行业地位 （识别力）国际化(即将上市)等全局考虑。 <a href="http://www.zonebrand.net/article58/" target="_blank" title="湖北盐光新能源vi品牌形象设计" style="box-sizing: border-box; text-decoration: none; color: rgb(98, 97, 103);"> <详情更多点击></a> <p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">英旗映画影视机构品牌vis设计 <p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><img src="http://www.zonebrand.net/upload/images/201801132253354843.jpg" style="white-space: normal; float: none;"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"> <p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);">深圳英旗映画是以影视与新媒体为核心导向的国际影视&品牌设计策划机构，我们以创意思维和执行力见长长期致力于为客户提供全方位的影视广告  <a href="http://www.zonebrand.net/article69/" target="_blank" title="英旗映画影视机构品牌vis设计" style="box-sizing: border-box; text-decoration: none; color: rgb(0, 0, 0);"><详情更多点击></a> <p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"><hr style="box-sizing: border-box; font-family: "Microsoft YaHei", 黑体, 宋体; font-size: 12px; white-space: normal; background-color: rgb(255, 255, 255);"/><p microsoft="" font-size:="" white-space:="" background-color:="" style="box-sizing: border-box; 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设计师在设计企业VI时应该注意什么？

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